This Tech Startup Could Reward Small Farmers for Sustainable Practices


Photo by U.S. Department of Agriculture “There’s an app for that”.

It’s not only a trademarked slogan of Apple, it's becoming a fact of life. Well, what if I were to tell you that there is a new app in development that will help reward farmers for adopting sustainable practices. An app that will create a marketplace for farmers to sell their produce directly to buyers, and allows farmers to cooperatively purchase inventory to lower their operating costs.

Seems like a big ask right? Well, that is exactly what the folks over at the Carbon Drawn Initiative are building with Genihub, A tool designed to reward farmers for adopting sustainable practices, and much, much more. But before we dive into what exactly GeniHub is, I want to give you a bit of a background.

The Soil from Which this Tech Springs

Tokya Dammond, a co-founder of the Carbon Drawn Initiative, is a family friend. Over the years, I have done a lot of odd jobs for him as I grew up. From cutting his grass to attempting to fix his old, out-of-date BMW. During the years of working with Tokya, I learned about his company, SymBio.

Symbio is an international company that Tokya used to develop organic supply chains. A company he has operated for three decades, SymBio has always encouraged farmers and companies to adopt more sustainable practices, oftentimes working with farmers directly to teach them how to be more sustainable and creating an avenue for them to sell their produce.

This 30-year experience has played a crucial role in the development of the GeniHub tool, created by the Carbon Drawn Initiative. So what exactly is GeniHub?

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