Marketing Homestead Products: Take Advantage of Traditional Print Advertising

Reader Contribution by Kayla Matthews
Published on March 2, 2020
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Photo crediErika Giraud

TheMarketing Homestead Products seriesoffers market gardeners and homesteaders tailored advice for selling their goods. Consider the benefits and drawbacks of joining up with a CSA, renting a farmer’s market stall, and the various forms of advertising available to your farm-based business.

For farmers and homesteaders, it can be tricky to find your local market. With a boost in digital efforts, some small businesses find it easier to gain a social media following from users across the globe than to connect with their own community.

This gap is where print marketing can play a major role in your success. Certain traditional industries, including agriculture, can benefit significantly from hyper-local print advertising, reaching out to consumers who want location-based products and services.  

If you want to get the word out and boost your sales, there are several ways to take advantage of traditional print advertising. From sharing business cards to mailing promotional newsletters, it is easy to personalize your homestead marketing strategy. 

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