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In Two Percent Solutions for the Planet, Courtney White profiles 50 innovative practices that soak up carbon dioxide in soils, reduce energy use, sustainably intensify food production and increase water quality. The “two percent” refers to: the amount of new carbon in the soil needed to reap a wide variety of ecological and economic benefits; the percentage of the nation’s population who are farmers and ranchers; and the low financial cost (in terms of gross domestic product) needed to get this work done.
Author: COURTNEY WHITE
Picture a world where humans exist, like all other living things, in balance. Where there is no separation between 'human' and 'wild'. Unlearn, Rewild boldly envisions such a world, probing deeply into the cultural constraints on our ability to lead truly sustainable lives and offering real, tangible tools to move toward another way of living, seeing and thinking.
Author: Miles Olson
By whatever incident one is awakened, or reawakened, the knowledge dawns that the Earth is an organism of organisms, an interrelated whole, thriving in balance, with no preference for one species over another; that the task of our species is to find our way back into the web. The home truth is that all life wants to live; that life wants to speciate, diversify, and intertwine is immanent in nature. The knowledge that my habitat and therefore, my existence as an organism are threatened is more than idea; it is at once visceral and transpersonal.
Author: STEPHANIE MILLS
Finally — a hands-on marketing field guide designed specifically for green businesses selling recycled, natural, and organic products. While sales of eco-friendly products are at an all-time high, many green business professionals are frustrated by their poor marketing results.
How can you reach more buying customers? What marketing channels will produce the best results? How can you better promote the performance and value of your eco-product?
With Wildly Profitable Marketing for Green Businesses Selling Eco-Friendly Products, you’ll quickly discover how to steer eager prospects and customers swiftly to your business using search engine optimization (SEO), social media, mobile marketing, your website, and other online and offline approaches.
This hands-on workbook gives you today’s marketing best practices and presents them with clear explanations specific to the green industry. It contains worksheets, checklists, screenshots and a Profit Producing Planner — an actionable marketing road map that shows you what steps to take and when. With this guide, you’ll discover:
Imagine seeing a growing number of happy eco-shoppers singing your praises and spending more money with you! Find out how with this book. Let experienced professionals C S Wurzberger and Pam Foster guide you along a marketing expedition that will bring you closer to more customers and profits.
Author: C S Wurzberger
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In this urgent time, World on the Edge calls out the pivotal environmental issues and how to solve them now. We are in a race between political and natural tipping points. Can we close coal-fired power plants fast enough to save the Greenland ice sheet and avoid catastrophic sea level rise? Can we raise water productivity fast enough to halt the depletion of aquifers and avoid water-driven food shortages? Can we cope with peak water and peak oil at the same time? These are some of the issues Lester R. Brown skillfully distils in World on the Edge. Bringing decades of research and analysis into play, he provides the responses needed to reclaim our future.
Author: Lester Brown
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