Showing 1 - 18 of 166 results

  • GROWING & MARKETING GINSENG GOLDENSEAL & WOODLAND MEDICINALS

    Not all saleable crops are dependent on access to greenhouses or sun-drenched, arable land. Shade-loving medicinal herbs can be successfully cultivated in a forest garden for personal use or as small-scale cash crops. Growing and Marketing Ginseng, Goldenseal and Other Woodland Medicinals is a complete guide to these increasingly popular botanicals, aimed at aspiring and experienced growers alike.

    In this fully revised and updated edition, authors Jeanine Davis and W. Scott Persons show how more than a dozen sought-after native species can generate a greater profit on a rugged, otherwise idle, woodlot than just about any other legal crop on an equal area of cleared land. With little capital investment but plenty of sweat equity, patience and common sense, small landowners can preserve and enhance their treed space while simultaneously earning supplemental income. Learn how to establish, grow, harvest and market:

    • Popular medicinal roots such as ginseng, goldenseal and black cohosh
    • Other commonly used botanicals including bloodroot, false unicorn and mayapple
    • The nutritious wild food ramps and the valuable ornamental galax
    Packed with budget information, extensive references and personal stories of successful growers, this invaluable resource will excite and inspire everyone from the home gardener to the full-time farmer.

    Item: 7050

    Author: J. Davis, W.S. Persons

    Format: Paperback

  • MARKET FARMING SUCCESS

    Market Farming Success is a comprehensive overview of the direct-marketing business, written expressly for those just getting started. It identifies the key problem areas of this multifaceted business and shows how to avoid the obstacles.
    Item: 6157

    Author: Lynn Byczynski

    Format: Paperback

  • SUSTAINABLE MARKET FARMING

    Across North America, an agricultural renaissance is unfolding. A growing number of market gardeners are emerging to feed our appetite for organic, regional produce. At the same time, most books and resources about food production aim at the backyard and hobby gardener, who simply want to supplement their family's diet with a few homegrown fruits and vegetables. Targeted at serious growers in every climate zone, Sustainable Market Farming acts as a comprehensive manual for small-scale farmers raising organic crops sustainably on a few acres.

    Informed by the author's extensive experience growing a wide variety of fresh, organic vegetables and fruit to feed the approximately 100 members of Twin Oaks Community in central Virginia, this practical guide provides:

    • Detailed profiles of a full range of crops, addressing sowing, cultivation, rotation, succession, common pests and diseases, harvest and storage
    • Information about new and efficient techniques, season extension, and disease-resistant varieties
    • Farm-specific business skills to help ensure a successful, profitable enterprise

    Whether you are a beginning market grower or an established enterprise seeking to improve your skills, Sustainable Market Farming is an invaluable resource and a timely book for the maturing local agriculture movement.

    Item: 6579

    Author: Pam Dawling

    Format: Paperback

  • BIOSHELTER MARKET GARDEN

    To ensure food security and restore the health of the planet, we need to move beyond industrial agriculture and return to the practice of small-scale, local farming. Bioshelter Market Garden: A Permaculture Farm describes the creation of a sustainable food system through a detailed case study of the successful year-round organic market garden and permaculture design at Pennsylvania’s Three Sisters Farm.

    At the heart of Three Sisters is its bioshelter — a solar greenhouse which integrates growing facilities, poultry housing, a potting room, storage, kitchen facilities, compost bins, a reference library and classroom area. Bioshelter Market Garden examines how the bioshelter promotes greater biodiversity and is an energy-efficient method of extending crop production through Pennsylvania's cold winter months.

    Both visionary and practical, this fully illustrated book contains a wealth of information on the application of permaculture principles. Some of the topics covered include:

    • Design and management of an intensive market garden farm
    • Energy systems and bio-thermal resources
    • Ecological soil management and pest control
    • Wetlands usage
    • Solar greenhouse design and management.

    Whatever your gardening experience and ambitions, this comprehensive manual is sure to inform and inspire.

    Item: 5223

    Author: Darrell Frey

    Format: Paperback

  • THE MARKET GARDENER

    Les Jardins de la Grelinette is a micro-farm located in Eastern Quebec, just north of the American border. Growing on just 1.5 acres, owners Jean-Martin Fortier and Maude-Hélène Desroches feed more than 200 families through their thriving community-supported agriculture (CSA) program and seasonal market stands, and they supply their signature mesclun salad mix to dozens of local establishments. The secret of their success is the low-tech, high-yield production methods they've developed by focusing on growing better rather than growing bigger, making their operation more lucrative and viable in the process.

    The Market Gardener is a compendium of the farm's proven horticultural techniques and innovative growing methods. This complete guide is packed with practical information on:

    • Setting up a micro-farm by designing biologically intensive cropping systems, all with negligible capital outlay
    • Farming without a tractor and minimizing fossil fuel inputs through the use of the best hand tools, appropriate machinery and minimum tillage practices
    • Growing mixed vegetables systematically with attention to weed and pest management, crop yields, harvest periods and pricing approaches

    Inspired by the French intensive tradition of maraîchage and by iconic American vegetable grower Eliot Coleman, author and farmer Jean-Martin Fortier shows by example how to start a market garden and make it both very productive and profitable. Making a living wage farming without big capital outlay or acreages may be closer than you think.

    Item: 7049

    Author: Jean-Martin Fortier

    Format: Paperback

  • THE PERMACULTURE MARKET GARDEN

    Permaculture tends to be very much in the domain of home gardeners and property owners. But what if we could take it all a step further, and merge the fields of permaculture and market gardening?

    In The Permaculture Market Garden, author Zach Loeks brings together his passion for sustainable permaculture food production systems and beautiful, vibrant illustrations to provide a highly visual guide to the smooth integration of permaculture into the market garden, in ways that are scalable to specific situations. Profiling crops and ecosystem-based techniques, Loeks demonstrates a profitable, sustainable and approachable model for the future of market gardening.

    Along the way, Loeks introduces his own system of PermaBeds, season extension techniques, intensive and rotational interplanting, in-depth discussions on soil health, and more, bringing activities, designs and prospects of farming to life through illustrations, so the reader can be immersed within the world of permaculture farming. Playful, informative and curious, inspiring and beautiful and packed with accessible practical information, The Permaculture Market Garden will inspire both the seasoned market gardener as well as anyone aspiring to start a business.

    Item: 8191

    Author: Zach Loeks

    Format: Paperback

  • BI-RITE MARKET'S EAT GOOD FOOD

    Get the most out of your grocery shopping with this innovative shopper’s guide and cookbook rolled into one. In Eat Good Food, former chef Sam Mogannam, owner of San Francisco’s popular Bi-Rite Market, guides you through the grocery store one department at a time, and explains how to identify incredible ingredients, decipher labels and terms, build a great pantry, and reconnect with the people and places that feed us.

    Eat Good Food gives you a new way to look at food, not only the ingredients you buy but also how to prepare them. Featuring 90 recipes for the dishes that have made Bi-Rite Market’s in-house kitchen a destination for food lovers, combined with Mogannam’s favorite recipes, you’ll discover exactly how to get the best flavor from each ingredient. Dishes such as Summer Corn and Tomato Salad, Spicy String Beans with Sesame Seeds, Roasted Beet Salad with Pickled Onions and Feta, Ginger-Lemongrass Chicken Skewers with Spicy Peanut Dipping Sauce, Apricot-Ginger Scones, and Chocolate Pots de Crème will delight throughout the year.

    No matter where you live or shop, Mogannam provides new insight on ingredients familiar as well unique, including:

    • Why spinach from open bins is better than prepackaged greens
    • What the material used to wrap cheese can tell you about the quality of the cheese itself
    • How to tell where an olive oil is really from … and why it matters
    • What “never ever” programs are, and why you should look for them when buying meat
    With primers on cooking techniques and anecdotes that entertain, enlighten and inspire, Eat Good Food will revolutionize the way you shop and eat.

    Item: 7349

    Author: Sam Mogannam, Dabney Gough

    Format: Hardcover

  • HONOR SYSTEM MARKETING

    A heartwarming snapshot of the horse-and-buggy era? On the contrary – Jeff Mcpherson reports that honor systems are making a comeback in the 21st century. Drawing on years of personal experience and interviews with dozens of fellow farmers, business owners and customers, he shows how you can make the honor system work to your advantage. Honor System Marketing tells how to adapt honor marketing to fit your own needs and capacities. Mcpherson details how to avoid common pitfalls, manage finances and maintain a sense of optimism. This book shows how honor system marketing can become an essential tool for doing business and reviving our spirit of trust in humanity.

    Item: 7598

    Author: Jeff McPherson

    Format: Paperback

  • THE FARM TO MARKET HANDBOOK

    If your sweet corn is tall, your brood of chickens is beautiful, and your half-dozen goats give delicious milk, then you know firsthand the rewards of running a small farm. But what if you could turn that do-it-yourself hobby into a long-term source of regular income? Nurturing a healthy harvest is only half the battle. What you really need to know is how to create a successful and sustainable business.

    In The Farm to Market Handbook, veteran dairy-goat farmer Janet Hurst combines her deep knowledge of farming life and farmers markets with her hard-won experience turning farm products into a living wage. From community-supported agriculture programs (CSAs) and weekly markets to school programs and local chefs, Hurst guides you through every type of market available to small farmers. She explains how you can develop a realistic marketing plan, provides a breakdown of the food laws and regulations you'll need to be aware of, and offers insider tips on how to be a successful businessperson.

    Through enlightening interviews with producers around the country who speak of their successes (and their failures), this book looks at the nation's top markets and analyzes why they have thrived where others have not. So if you've ever wondered how to start selling your produce, entertained the idea of raising meat goats, or wanted to spread the word about your homegrown honey, you should read The Farm to Market Handbook and figure out how to put money in your pockets.

    Item: 7680

    Author: Janet Hurst

    Format: Paperback

  • THE FARMERS MARKET COOKBOOK: THE ULTIMATE GUIDE TO ENJOYING FRESH, LOCAL, SEASONAL PRODUCE

    With detailed produce descriptions, storage tips, and preparation techniques, The Farmers Market Cookbook features more than 200 simple and delicious recipes ranging from traditional favorites to innovative creations. The Farmers Market Cookbook will help you engage your powers of creativity, learning, and experimentation – it’s the answer to every locavore’s perennial question…”What do I do with this?”

    Item: 7938

    Author: Julia Shanks & Brett Grohsgal

    Format: Paperback

  • THE URBAN FARMER

    There are 40 million acres of lawns in North America. In their current form, these unproductive expanses of grass represent a significant financial and environmental cost. However, viewed through a different lens, they can also be seen as a tremendous source of opportunity. Access to land is a major barrier for many people who want to enter the agricultural sector, and urban and suburban yards have huge potential for would-be farmers wanting to become part of this growing movement.

    The Urban Farmer is a comprehensive, hands-on, practical manual to help you learn the techniques and business strategies you need to make a good living growing high-yield, high-value crops right in your own backyard (or someone else's). Major benefits include:

    • Low capital investment and overhead costs.

    • Reduced need for expensive infrastructure.

    • Easy access to markets.

    Growing food in the city means that fresh crops may travel only a few blocks from field to table, making this innovative approach the next logical step in the local food movement. Based on a scalable, easily reproduced business model, The Urban Farmer is your complete guide to minimizing risk and maximizing profit by using intensive production in small leased or borrowed spaces.

    Item: 7860

    Author: CURTIS STONE

    Format: Paperback

  • HOMEMADE FOR SALE

    From farm-to-fork and "Buy Local" to slow food and handmade artisan breads, real food (made with real ingredients by real people) is in increasing demand. Cottage food laws in the United States have been passed in many states, although they vary in regulation from state to state.* Finally, "homemade" and "fresh from the oven" on the package can mean exactly what it says.

    Homemade for Sale is the first authoritative guide to conceiving and launching your own home-based food startup. Packed with profiles of successful cottage food entrepreneurs, this comprehensive and accessible resource covers everything you need to get cooking for your customers, creating items that by their very nature are specialized and unique. Topics covered include:

    • Product development and testing
    • Marketing and developing your niche
    • Structuring your business and planning for the future
    • Managing liability, risk, and government regulations

    You can join a growing movement of entrepreneurs starting small food businesses from their home. No capital needed, just good recipes, enthusiasm and commitment … plus enough know-how to turn fresh ingredients into sought-after treats for your local community. Everything required is probably already in your home kitchen. Best of all, you can start tomorrow!

    *We recommend checking your state’s laws before starting a home-based food business. Also, we are not aware of any laws that authorize home-based food businesses in Canada.

    Item: 7537

    Author: Lisa Kivirist, John D. Ivanko

    Format: Paperback

  • WILDLY PROFITABLE MARKETING FOR GREEN BUSINESSES SELLING ECO-FRIENDLY PRODUCTS

    Finally — a hands-on marketing field guide designed specifically for green businesses selling recycled, natural, and organic products. While sales of eco-friendly products are at an all-time high, many green business professionals are frustrated by their poor marketing results.

    How can you reach more buying customers? What marketing channels will produce the best results? How can you better promote the performance and value of your eco-product?

    With Wildly Profitable Marketing for Green Businesses Selling Eco-Friendly Products, you’ll quickly discover how to steer eager prospects and customers swiftly to your business using search engine optimization (SEO), social media, mobile marketing, your website, and other online and offline approaches.

    This hands-on workbook gives you today’s marketing best practices and presents them with clear explanations specific to the green industry. It contains worksheets, checklists, screenshots and a Profit Producing Planner — an actionable marketing road map that shows you what steps to take and when. With this guide, you’ll discover:

    • The No. 1 most powerful marketing question to ask yourself
    • The three core attributes that make your website work wonders for your business
    • Social media myths, facts, and strategies for success
    • The smart, streamlined way to mix online and offline marketing
    • Clear actions you can begin today

    Imagine seeing a growing number of happy eco-shoppers singing your praises and spending more money with you! Find out how with this book. Let experienced professionals C S Wurzberger and Pam Foster guide you along a marketing expedition that will bring you closer to more customers and profits.

    Item: 8323

    Author: C S Wurzberger

    Format: Paperback

  • THE BIG BOOK OF PRESERVING THE HARVEST

    Step-by-step illustrated instructions, informative charts and a host of delicious recipes make this an indispensable kitchen reference. Covers freezing, canning, drying and pickling produce fresh from the market or garden.

    Item: 1493

    Author: Carol W. Costenbader

    Format: Paperback

  • HOME CHEESE MAKING (3rd ed)

    The consummate home cheese making book, Home Cheese Making has been updated and revised to reflect the recently revived interest in artisan-quality cheeses and the availability of home cheese making supplies and equipment.

    Discover 75 recipes for making your own cheese and other dairy products that require basic cheese making techniques and the freshest of ingredients, offering the satisfaction of turning out a coveted delicacy. Among the tested, step-by-step recipes in this cheese making book are farmhouse cheddar, gouda, fromage blanc, queso blanco, mascarpone, ricotta and 30-minute mozzarella. Recipes for dairy products include crème fraîche, sour cream, yogurt, kefir, buttermilk and clotted cream.

    As the most comprehensive cheese making book on the market, Home Cheese Making also features recipes for cooking with cheese, including such treats as Ricotta Pancakes with Banana Pecan Syrup, Cream Cheese Muffins, Broiled Pears and Vermont Shepherd Cheese, Prosciutto and Cheese Calzones, and Grilled Vegetable Stacks with Roasted Red Pepper Sauce.

    Profiles of home cheese makers and artisan cheese makers scattered throughout this cheese making book share the stories of people who love to make and eat great cheese. Also included in Home Cheese Making is information on how to enjoy homemade cheeses, how to serve a cheese course at home, cheese tips, lore, quotes, a home cheese making glossary and more.

    About the author:

    Ricki Carroll is the founder of the New England Cheesemaking Supply Company, in Ashfield, Mass., which has been offering cheese support and expertise since 1978.

    Recommended Product for Wiser Living: Today, more than ever before, our society is seeking ways to live more conscientiously. To help bring you the very best inspiration and information about greener, more sustainable lifestyles, Mother Earth News is recommending books and products to readers. For 40 years, Mother Earth News has been North America’s “Original Guide to Living Wisely,” creating books and magazines for people with a passion for self-reliance and a desire to live in harmony with nature.

    Item: 1660

    Author: Ricki Carroll

    Format: Paperback

  • RURAL RENAISSANCE:RENEWING THE QUEST FOR THE GOOD LIFE

    In the '60s it was called the "back to the land" movement, and in Helen and Scott Nearing's day, it was "living the good life." Whatever the term, North Americans have always yearned for a simpler way. But how do you accomplish that today?

    Blending inspiration with practical how-to's, Rural Renaissance, a Mother Earth News Book for Wiser Living, captures the American dream of country living for contemporary times. Journey with the authors and experience their lessons, laughter and love for the land as they trade the urban concrete maze for a five-acre organic farm and bed and breakfast in southwestern Wisconsin. Rural living today is a lot more than farming. It's about a creative, nature-based and more self-sufficient lifestyle that combines a love of squash, solar energy, skinny dipping and serendipity.

    Among the many topics explored in Rural Renaissance include:

    • "right livelihood" and the good life
    • organic gardening and permaculture
    • renewable energy and energy conservation
    • wholesome organic food, safe water and a natural home
    • simplicity, frugality and freedom
    • green design and recycled materials
    • community, friends and raising a family
    • independence and interdependence
    • wildlife conservation and land stewardship


    An authentic tale of a couple whose pioneering spirit and connection to the land reaches out to both the local and global community to make their dream come true, Rural Renaissance will appeal to a wide range of Cultural Creatives, free agents, conservation entrepreneurs and both arm-chair and real-life homesteaders regardless of where they live.

    About the Contributors: Lisa Kivirist is an innkeeper, organic farmer and copartner in a marketing consulting company. A former advertising agency fast-tracker, she and her partner are nationally recognized innovative young leaders in the growing rural renaissance movement who have been featured for their contemporary approach to homesteading, conservation and green living in a variety of media. Lisa is the author of Kiss Off Corporate America (Andrews McMeel, 1998).

    John Ivanko is an innkeeper, organic farmer and copartner in a marketing consulting company. A former advertising agency fast-tracker, he and his partner are nationally recognized innovative young leaders in the growing rural renaissance movement who have been featured for their contemporary approach to homesteading, conservation and green living in a variety of media. John is also an award-winning photographer and author of and a travel book and several children's photobooks.

    Item: 2006

    Author: IVANKO/KIVIRIST

    Format: Paperback

  • SERVING UP THE HARVEST

    Buy them at a farmers' market, a grocery store or a roadside farmstand. You can also pick them in daily batches from your own garden. No matter where you find your vegetables, their fresh-from-the-earth goodness demands inspired preparation. Andrea Chesman shares more than 175 recipes designed to bring out the very best in whatever produce is peaking now. From spring's first Peas and New Potato Salad to autumn's sweet Caramelized Winter Squash and Onion Pizza, serving up the harvest has never been so delicious!

    512 pages, 8 x 9 trim size, two-color illustrations throughout.

    Item: 3813

    Author: Andrea Chesman

    Format: Paperback

  • WELL-PRESERVED

    For anyone who's ever headed to their local farmers' market reciting the mantra "I will not overbuy" but has lumbered home with bags overflowing with delicious summer strawberries, zucchini blossoms and tomatoes, or autumn apples, pears and cauliflower, this book will be your saving grace.

    Well-Preserved is a collection of 30 small batch preserving recipes and 90 recipes in which to use the preserved goods. Preserving recipes like Marinated Baby Artichokes are followed by recipes for dishes like Marinated Artichoke and Ricotta Pie, and Sausages with Marinated Baby Artichokes; a Three-Citrus Marmalade recipe is followed by recipes for Chicken Wings Baked with Three-Citrus Marmalade, Shrimp with Three-Citrus Marmalade and Lime, and Crepes with Three-Citrus Marmalade, and so on.

    Author Eugenia Bone, a New Yorker whose Italian father was forever canning everything from olives to tuna, describes the art of preserving in an accessible way. Though she covers traditional water bath and pressure canning in detail, she also shares simpler methods that allow you to preserve foods using low-tech options like oil-preserving, curing and freezing. Bone clearly explains each technique so that you can rest assured your food is stable and safe.

    With Well-Preserved: Recipes and Techniques for Putting Up Small Batches of Seasonal Foods, you will never again have a night when you open your cupboard or refrigerator and lament that there's "nothing to eat!" Instead, you'll be whipping up the seasons' best meals all year long.

    Recommended Product for Wiser Living: Today, more than ever before, our society is seeking ways to live more conscientiously. To help bring you the very best inspiration and information about greener, more sustainable lifestyles, MOTHER EARTH NEWS is recommending books to readers. For 40 years, MOTHER EARTH NEWS has been North America’s “Original Guide to Living Wisely,” creating books and magazines for people with a passion for self-reliance and a desire to live in harmony with nature.

    Item: 4517

    Author: Eugenia Bone

    Format: Paperback

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