Bastyr University and Premera Blue Cross Launch Innovative Childhood Obesity Prevention Pilot Program


| 9/7/2011 12:19:29 PM


Tags: community education, Bastyr University, Premera Blue Cross, healthy lifestyle, Press Release,

On-site program engages entire family

Bastyr University and Premera Blue Cross today announced the launch of an innovative pilot program aimed at preventing or reversing childhood obesity. The Active Pediatric and Parental Lifestyle Education (APPLE) Core pilot program takes place Saturday, September 10, 2011, from 9 a.m. – 5 p.m. on the Bastyr University campus in Kenmore. Hosted by the Bastyr University Department of Nutrition and Exercise Science and presented in partnership with Premera Blue Cross, the program aims to promote healthy lifestyle choices to overweight and obese children and their families. The one-day event is a pilot program for a week-long day camp for children, which will launch in summer 2012.

"Childhood obesity is one of this country's fastest growing epidemics, and we at Bastyr University want to take steps to improve the health of our nation’s youth," said Tiffany Reiss, PhD, APPLE Core director and director of the Exercise Science and Wellness program at Bastyr University. "To do so we need to educate not only the children, but their parents as well. That, in addition to the overall approach to good health we're taking, is what makes this program unique."

Participating families will spend quality time together learning about health, nutrition and exercise in a supportive, educational setting.  As part of the day’s activities, parents will receive a lesson in how to shop for healthy groceries, and parents and children will learn how to prepare a healthy dinner together as a family. The hands-on, interactive program will promote healthy living strategies to overweight and obese children and their families using a holistic approach that includes:

 *Whole-food nutrition education

 *Integrative physical activity




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