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3 Options for Turning Farm Refuse into Revenue


| 6/5/2020 5:14:00 PM


Farm Stand Red Cooler

If you’re among the growing number of young farmers and homesteaders and you’re planning for your first selling season, you may still be questioning how to make the most from your new harvest. Whether you’re planning on selling at a local market, delivering dozens of CSA boxes, or quite simply leaving a cooler outside for your neighbors with an honor-system cash box, here are a few tips for building a loyal client base and making the most of what you have to offer.

Excite and Educate Your Customers with Recipes

Offering a free recipe for your customers is a great way to sell more of your lesser-known offerings or push produce that was surprisingly overabundant. This can be something as easy as a dip for everyday snacking, as simple as a quick pickled item for topping that casual family taco night, or something more adventurous like designing a complete meal kit-in-a-box with a protein, side, and starch.

Consider your resources and plan ahead to help get your clients interested and excited for new items to come throughout the growing season. You might even use this as an opportunity to educate and promote sustainability by featuring recipes for some commonly wasted or avoided foods, such as Radish Green Chimichurri or Nasturtium Salad. And it’s a great way to continue building your audience by posting recipes alongside other content on your social platforms.

Take Advantage of Convenience

There is a cost to convenience and many people are still willing to pay it. Lots of home cooks prefer the comfort of pre-prepared cuts of meat to butchering themselves at home. If you’re farming and selling meat, that can leave you with a lot of unsalable off-cuts.



You may have had an unseasonably warm or wet growing season resulting in unsightly produce that is still just as tasty, but still a potential waste. Don’t lose out on the opportunities from these oft thrown-out pieces. Instead, look at the possibility of making and selling your own stocks and soups.





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