Oil Change International and The Other 98% are the ad producers for the new "Exxon Hates Your Children" campaign.
Photo By Oil Change International
Reposted with permission from Oil Change International.
As Exxon laid out in further detail how they plan to continue ruining childrens’ futures, the new campaign Exxon Hates Your Children reached a major milestone, surpassing 100,000 views on YouTube in less than a week, before the ad has been aired on television. Users have also shared the ad over 13,000 times via Facebook and thousands of times via Twitter.
The milestone comes within hours of Exxon releasing its annual “Outlook for Energy”, which envisions a world on a pathway towards roughly 4˚C of global warming. Earlier this month, the World Bank released a report that warned 4˚C of warming would result in a world “in which communities, cities and countries would experience severe disruptions, damage, and dislocation.”
Speaking at a briefing to reporters at CSIS on Tuesday morning, an Exxon executive was asked about the “Exxon Hates Your Children” ad, to which he replied, “It’s not easy being us.” This marks the second public response to the ads by Exxon in less than a week, after Exxon released a public statement last week calling the ads “offensive.”
“We’re not sorry Exxon feels they are having a hard time in their quest to destroy the planet. The fact is that they enjoy insane profits every year, all while bathing in lavish government subsidies that they manipulate Congress to receive,” said David Turnbull, Campaigns Director of Oil Change International. “It’s heartening to see the huge interest the public has in hearing the truth, that Exxon really must hate your children to keep doing what they do.”
The “Exxon Hates Your Children” ad producers, Oil Change International and The Other 98%, plan to begin running the ad in coming days in key markets, having raised nearly $12,000 in crowd-funded support. The 30-second ad calling for an end to fossil fuel subsidies is backed up by an extensive website that explains “if you judge Exxon and other fossil fuel companies not by the words on their press releases, but by their actions and predictable consequences, Exxon really must hate your children.”
"This represents a true groundswell of interest by the broader public in actually telling the truth about Exxon, a company whose entire profit model is based on an unlivable planet for our children,” said John Sellers, Executive Director of The Other 98%. “In a post-Sandy era, we no longer have the luxury of mincing words: fossil fuel companies like Exxon are getting subsidized by our government to wreck our children's climate. That's not just unsustainable and deeply immoral - it also makes zero economic sense."
 See: http://climatechange.worldbank.org/sites/default/files/Turn_Down_the_Heat_Executive_Summary_English.pdf