The Business of Being Green

By Megan Hirt

Mountain Rose Herbs, the 2008 People’s Choice for Green Business of the Year, does more than sell organic spices and teas. This Eugene, Ore., company runs chemical-free facilities and uses recycled materials to ship its products. With 60 employees, the company generates about 80 gallons of waste per month (about the same as an average four-person household), and is working toward a goal of zero waste. They’ve committed to only negotiating with farmers who have clear labor standards and humane conditions for their workers.

More than 6,000 consumers nationwide voted for the Green Business of the Year award, which was presented by Green America, a nonprofit organization promoting environmentally sustainable business practices. Other eco-conscious businesses up for the award were Alter Eco, Babyworks, Gaiam and Kate’s Caring Gifts.