How to Start and Run a Produce Stand

A roadside stand is a good way to sell the produce from your garden or small farm. These suggestions will help you choose a location, set up an attractive stand, set prices, and make sales.



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The fruit-and-vegetable stand is a branch of farm life and nature with the air of a country store.
PHOTO: PHOTORESEARCHERS/BLAIR SEITZ
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The roadside stand is one of the last bastions of free enterprise. It can be started up with relatively little capital,and is one of the last true family businesses left that has not been swallowed up into a conglomerate.
TED GARRISON
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With a little imagination, you can place bushels of fruit in front of piles of melons or pumpkins to lend a bit of showmanship. And always remember to smile!
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Place signs far enough down the highway, on both sides of the road, so that fast-moving traffic will have enough time to slow down to a safe stop.
TED GARRISON
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Making your stand family-friendly—by tethering a goat kid nearby for children to pet, for example—may boost your sales.
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