MAX Update No. 3: Thank You for Small Favors

Reader Contribution by Staff

Small cars get better mileage than big cars. 

I know that’s a gross generalization. I know a Bugatti Veyron is smaller than a Toyota Prius, but …

A what? Yes, the Bugatti marque, reminiscent of racers in leather helmets wrestling with steering wheels the size of the ship’s wheel on the Pequod, has been revived by Volkswagen, which is positioning itself as a performance car company. Hence the Veyron, their flagship sports car, with a price tag about $1.25 million higher than their Karman Ghia of yesteryear. But the Veyron goes three times as fast: a blistering 250 mph.

The Veyron looks cool, too. The seats are real leather and it has attractive cup holders and everything, but it doesn’t get particularly good mileage, despite its smallness. And there’s no reason it should — its target market is people who may be deeply concerned about fuel economy in general, but are totally unconcerned about their own gas mileage.

I don’t hang out with a lot of gajillionaires, but I do acknowledge their argument about how they personally use fossil fuel: there just aren’t that many gajillionaires, and their personal energy consumption is a drop in the bucket compared to the energy consumption of the billions of less fortunate folks.

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