How to Start a Home Bakery of Your Own
(Page 5 of 5)
January/February 1976
By Jack McQuarrie
The amount we charge for our pies and nut loaves varies from time to time, depending on the actual cost of the ingredients we use. As a rule of thumb, though, we follow a pricing schedule that leaves us with $1.00 after all expenses for each pie and a net of 80¢ over and above expenses on every loaf of nut bread.
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This clears us $20.00 or more on most days and still leaves plenty of room for our buyers to make a fair profit when they resell our products to their customers.
WE WORK FOR MORE THAN MONEY
No, we're not getting rich in the bakery business. But then, we didn't set out to become rich. We're quite content as long as our little home enterprise guarantees our day-to-day survival, keeps us relatively independent of The System, and leaves us free to pursue other interests.
We also feel that our business "pays" us with more than money. Shelling all the nuts we use, for instance, is the most timeconsuming part of our operation and, in many ways, the most satisfying. All three McQuarries-Marie, me, and our ten-year-old son, Wesley-thoroughly enjoy sitting around the living room fireplace in the evening cracking and picking nuts, sharing the day's experiences, and listening to KPFA (our area's "alternative" radio station). It gives us an idea of what family life must once have been like: closely knit, with each member having the satisfaction of actively contributing to the general welfare.
Nope. We probably won't stay in the family baking business forever. But, yep! Now that our walnut pie has shown us the way to . economic liberation, we intend to always earn our daily breadwhile we draw our family closer together-with a do-it-ourselves enterprise that we completely own and control.
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