JURRASIC BARK
(Page 4 of 4)
October/November 1998
By Scott Patterson
Yet the furniture "is selling great," says Leick. "The biggest problem is getting enough wood''
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Mitchen remains optimistic. "We're talking billions of board feet of wood," he says, predicting the company will harvest one- to two-million board feet this season alone. (There are about 150 board feet per log.) The company sells the wood for $2.38 to $11.60 a board foot.
The idea just seems too good to die. "You've got the romance," says Mitchen of the logs and furniture, a treasure from the past that becomes a treasure for the future. Mtchen, whose grandfather was a logger, is a romantic when it comes to his company's purpose, which he says isn't purely materialistic. Recalling that many loggers lost their lives chopping down and transporting the timber, Mitchen says that, in his mind's eye, he sees his grandfather gazing down from heaven-as each lost log rises to the water's surface from the muddy bottom of the lake-smiling, and saying, "Our efforts weren't in vain."
You can learn more about Superior Water-Logged by writing them at 2200 East Lake Shore Drive, Ashland, WI 54806 or by calling (715) 685- WOOD.
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