ONE THING YOU CAN DO READERS SHARE THEIR WAY TO HELP OUR EARTH-One person at a time
(Page 2 of 2)
April/May 1992
By Margaret L. Cooper
On his trip back to the exchange the following month, the navy man noticed the thermostat in the store had been reset to proper levels. Two weeks later, he received a letter from the officer in charge of the navy exchange thanking him for his concern.
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Occasionally, evaluation comments bring unusual results. One company solicited a woman's opinion of its new store built in her town. She claimed that she never shopped there because the tree-preservation laws had been violated. Instead of cutting down only those trees necessary to build the store, the contractors had leveled the ground — in direct violation of the city's law. Through some technicality, the contractor did not have to repair the damage.
The president of the company called the woman and explained that he had nothing to do with the destruction of the trees and had known nothing about the incident.
"Well, you know now," the woman said and hung up.
Three days later, as the woman drove past the store in question, she noticed nurserymen planting trees and hedges around the store. When the company built a second store in another part of town, the woman noticed that the tree-preservation law was properly obeyed.
Filling out evaluation cards may seem like a microscopic effort to help the environment, but it is effective. The main point to remember is be courteous — kind words carry a lot more weight. And when your words inspire a business to become more sensitive to environmental needs, you can share the victory of other compatriots who stand on the front lines to save our Earth.
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