Stop Junk Mail Forever

(Page 10 of 10)

August/September 1994
 
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There Are a Few Hopeful Signs

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More and more third-class mail is arriving with "opt-out" check-off boxes. It's getting easier to say "No!" to direct mar keting campaigns—and to get rid of duplicate mailings. Recycling is another positive trend. At long last' there are large-scale efforts underway to reclaim more of what used to be waste. For example, more of those promos are being printed on recycled paper. And in the Northeast, 1,000 communities are participating in the Marcal Paper Mills' Recycling Project. Marcal picks up magazines, catalogs, advertising, and bulk business mail, as well as white office paper, to be recycled into Marcal tissues, toilet paper, and napkins.

Check with your local solid-waste agency to see if the Marcal program, or something similar, exists in your area. If not, encourage the powers-that-be to start one. (Marcal welcomes inquiries about its program from people in the Northeast. Call the company at 201-796-4000 and ask for the "Fiber Procurement Department:")

And as we've detailed, there's a chance that congress will pass some useful legislation. It would help if you'd send postcards to your elected officials to let them know how much you value privacy and discourage the depredation of the environment, and that you support legislation to curb junk mail. You can write to them at:

U.S. House of Representatives
Washington, DC 20515 or...
U.S. Senate
Washington, DC 20510

May you live junk-mail free, happily ever after.

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