You Can Start Your Own Publishing Business

(Page 6 of 6)

March/April 1976
By Steve Brown 
Article Tools
Print
Comments
RSS
Bookmark and Share

SELL, SELL, SELL!

RELATED CONTENT

The challenge is not to tell, but to sell.

When you begin to wholesale your book to retailers, they will want a discount of from 30 to 50% off its cover price. (Don't be alarmed. The standard trade discount ranges from 40 up to 60% or more.) Leave no possible outlet-bookstore, gift shop, magazine stand, department store, whatever seems appropriate—unaware of your work. Sometimes a buy-back agreement with a retailer—as opposed to consignment-will seal the deal. Do whatever it takes to get your book on the market.

In your search for exposure, don't neglect mail-order advertising, book clubs, and book services. After you've built up a list of titles, have a catalog printed and distribute that. Inquire also about having your book sold through mail-order companies. You may want to send a copy of the work to the largest book wholesaler in the world, Baker and Taylor Co., 6 Kirby Ave., Somerville, N.J. 08876. (Ask them for a book information form.) In addition, you should contact the R.R. Bowker Company, 1180 Avenue of the Americas, New York, N.Y. 10036 for information on how your treatise can be listed—free of charge—in their various reference works, including the well-known Books In Print.

Reviews can be important to the success of a book, too. For that reason, send copies of your work to all the local newspapers ... and even some magazines, if the subject warrants. (Hint: Try to find a name to write to ... don't just mail your book off to "The Book Reviews Department, Daily Post".)

AND FINALLY...

For more information on self-publishing and a list of distribution outlets, contact COSMEP, P.O. Box 703, San Francisco, Calif. 94101.

Prestige, excitement, a chance to express yourself-and the opportunity to make some money-they're all yours when you "Start Your Own Publishing Business"!

Page: << Previous 1 | 2 | 3 | 4 | 5 | 6 |
Bookmark and Share
RSS | Comments | E-mail | Print

Comments

Add Your Comment

Please note that there is currently a problem with the comments function and your comment may or may not post successfully. We are working to correct the problem and thank you for your patience. 

You can use this comment form to enter your personal experiences or additional information and resources that you'd like to share with Mother Earth News readers. Your helpful advice will be posted on this page.  E-mail addresses are never displayed on comments, but they are required to confirm your comments.

Line breaks and paragraphs are automatically converted — no need to use <p> or <br> tags.

New to Mother Earth News?
Sign up to share comments.
Asterisks(*) indicate required fields.
Name*
Your name appears next to your comment.

E-mail Address*
This will be your login ID.

City State Zip Code

Password*


Confirm Password*

Comments
1500 character limit (Offensive materials and/or spam will be removed, no HTML allowed)
Please Note: Your sign-up must be verified via e-mail before your comment is published.
FEATURED ARTICLES
MOST POPULAR


Subscribe Today - Pay Now & Save 66% Off the Cover Price

First Name: *
 Last Name: *
Address: *
 City: *
State/Province: *
 Zip/Postal Code:*
Country:
 Email:*
(* indicates a required item)
Canadian subs: 1 year, (includes postage & GST). Foreign subs: 1 year, . U.S. funds.
Canadian Subscribers - Click Here
Non US and Canadian Subscribers - Click Here

Lighten the Strain on the Earth and Your Budget

Mother Earth News is the guide to living — as one reader stated — “with little money and abundant happiness.” Every issue is an invaluable guide to leading a more sustainable life, covering ideas from fighting rising energy costs and protecting the environment to avoiding unnecessary spending on processed food. You’ll find tips for slashing heating bills; growing fresh, natural produce at home; and more. Mother Earth News helps you cut costs without sacrificing modern luxuries.

At Mother Earth News, we are dedicated to conserving our planet’s natural resources while helping you conserve your financial resources. That’s why we want you to save money and trees by subscribing through our Earth-Friendly automatic renewal savings plan. By paying with a credit card, you save an additional $4.95 and get 6 issues of Mother Earth News for only $10.00 (USA only).

You may also use the Bill Me option and pay $14.95 for 6 issues.